Rwanda: IZUBA Radio and TV Wins Best Gender Equality Content Award
IZUBA Radio and TV has been honored with the Best Gender Equality Content Award, in recognition of its exceptional efforts in promoting gender equity through media. The award was presented during the World Press Freedom Day 2025 celebrations held in Kigali a national event that brought together media professionals, government representatives, and women-led media organizations to celebrate press freedom and inclusive journalism.
The award was presented by a synergy of female journalist associations, including the Rwandan Association of Female Journalists (ARFEM), Women Media Owners and Chief Editors (WMOC), and Women in Digital Media (WDM)—a powerful coalition working to uplift gender equality in Rwanda’s media landscape.
This year’s celebrations were held under the theme “The Impact of Artificial Intelligence on Press Freedom and the Media,” emphasizing the crucial role of inclusive and responsible journalism in building a just and democratic society. One of the day’s most celebrated achievements was the recognition of IZUBA Radio and TV for its consistent and impactful efforts in promoting gender-balanced representation across its platforms.
Receiving the award, MURAYIRE Protais, the Executive Secretary of ADECCO/IZUBA Radio and TV, expressed deep appreciation for the recognition:
"We are deeply honored to receive this award. It is a result of our team’s commitment to ensuring that both women and men have equal space to share their voices and stories. Promoting gender equality is not only a journalistic duty—it’s a foundation for social progress."
Special appreciation was extended to Women in News (WIN) for their unwavering support over the past three years. Through capacity-building, mentorship, and the use of tools like the WIN Gender Balance Tracker, WIN has been instrumental in helping IZUBA Radio and TV advance gender equity in both its newsroom practices and content production.
"We sincerely thank WIN for walking with us on this journey," MURAYIRE added. "Their support has been vital in building a more inclusive newsroom and in shaping content that uplifts the voices of women and girls in our communities."
Located in Rwanda’s Eastern Province, IZUBA Radio and TV has become a leading voice in gender-focused broadcasting. The station consistently covers critical topics such as women’s economic empowerment, girls’ education, prevention of gender-based violence, and women’s participation in leadership and decision-making.
As Rwanda continues to champion gender-sensitive media, IZUBA Radio and TV’s recognition sets a powerful example for other broadcasters striving to uphold equality, integrity, and diversity in journalism.
GACINYA M. Regina / Kigali, Rwanda
